Benjie Hughes
Hopeless Marketing
Salem, Massachusetts
Contact
How to contact
benjie@hopelessmarketing.com
Professional Profile
Call Me When
A company’s doing great work but is struggling to grow. That’s a marketing clarity issue. We re-message, rebrand and relaunch so they get better conversions – and better valuation.
Professions
Consultant
Fractional Manager
Functional Expertise
Business development
Business growth
Business management
Change Management
Communications
Employee engagement/ retention
Entrepreneurship
Marketing
Sales
Social media
Business Focus
We refresh brands to improve sales results.
Professional Certification
I’ve spent 20 years as a brand strategy leader at marketing agencies. I founded an events business and scaled it to 250 events/year. My background and degree in journalism also inform my process.
Transition Planning Certification or Methodology
We run a session with the leadership team, deliver a brief and video to document their new positioning and tactics, and then implement across website and all sales tools in a single creative sprint.
Client Industries
Business Services
Computer/Electronics
Education
Financial Services
Health/Pharma/Biotech
Manufacturing
Non-profit
Software/Internet
Transportation/Storage
Client Results
You get more results without more marketing.
Advisor Resource Relationships
EOS
Chapter information
Membership
Greater Boston Individual
Member since
New Member
Why I'm a Member of XPX
In my experience, the healthiest businesses are the ones that move beyond the founder and become important to others. Exit planning is part of this journey.
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