First Annual Business Owner Summit

Driving Growth | Building Value

Location

Houston Country Club,
1 Potomac Dr, Houston, TX 77057

Date

Thursday, February 13th, 2025

One Day. Content Rich. Actionable Insights

One Day. Content Rich. Actionable Insights.

The XPX Houston Summit is the premier event for business owners aiming to scale their companies, explore ownership transfers, or create enduring legacies. Walk away with strategies that drive growth, enhance leadership, and maximize company value. Hear from experienced professionals, engage with business owners, and build valuable connections.

Summit Program

Explore our speakers, sponsors, and more!

Tickets & Registration

Register now to take advantage of early-bird pricing, AND very special pricing for XPX members and sponsors, and an extra special combo package for EXIT XPO + XPX Atlanta Membership

  • XPX Members $250.00
  • Non-Members $350.00
  • Owner $275.00
  • Same Day / Walk-ins $475.00

Program Agenda

Registration, Coffee, & Networking

7:30am

Breakfast / Welcome Remarks

8:30am

Opening Keynote

8:40am
Opening Keynote
The Economy and Your Business: a macro and micro economic update and its impact on your business

All eyes in the markets are focused on the Fed and what they will do next and when they will do it. Come and hear the ideas of a 25+ year Fed watcher and amateur economist who happens to sell interest rate derivatives at Veritex Community Bank. In addition to an economic and Fed update, I will also talk briefly about interest rate risk management and some strategies that work well in the current market environment.

Jeff Smith of Veritex Bank is a contact of XPX
Speaker

Jeff Smith

Executive Vice President at Veritex Bank

Learning Lab 1

9:30am
Value Growth Path
5 Ways to More Profits

What are the best ways to grow profits in your business? This interactive session will explore methods you can implement within your own organization to achieve sustainable profits and growth.
This panel brings together sales, operational, team building, organizational development, and exit planning experience. Collectively, they have helped hundreds of companies accelerate growth, build stronger organizations, and create the kind of companies they envision.
You will have the opportunity to learn techniques and tactics to overcome even the most daunting challenges your company faces. You will leave with actionable strategies that work.

Transfer Path
What To Know Before Selling Your Company

Only 30% of businesses marketed for sale end up selling. Of those that do sell, 75% of owners regret selling their company one year later. Proper planning - well before the sale - prepares the company and its owner to maximize value and avoid regrets.

This panel unpacks the steps business owners should take to not only prepare themselves for exit, but also ensure their business continues to thrive under new ownership. The panel highlights the steps to add tangible value for a maximum business sale. We also show how much work is done by various professional advisors before a company is marketed for sale, to sell at maximum value and achieve the desired outcome.

Legacy Path
Advanced Tax Strategies

How can you strategically reduce taxes on your business earnings and ultimately from the potential future sale of your business?
In this session, Daniel Brunello will dive into financial strategies to leverage the tools to reduce income and estate tax exposure for both your business and personal investment assets.
For more than 20 years, Daniel has provided sophisticated, tax-efficient investment advice to business owners around permissible investment structures and entities that provide significant tax savings. This session focuses on financial, not accounting or legal strategies.

Morning Break & Networking

10:45am

Learning Lab 2

11:00am
Value Growth Path
Building a Strong Leadership Team

What impact do leaders have on an organization? Join us for a dynamic exploration of how strong leadership teams drive growth-oriented businesses and successful exits.

Drawing on real-world experience and case studies, Johanna and Sean share best practices for recruiting, aligning, and developing top talent within your organization. This session presents proven coaching and succession planning strategies. Attendees will leave equipped with practical insights to fortify their leadership approach, build a leadership pipeline, and set the stage for growth and eventually, a smooth, value-driven transition.

Transfer Path
Riding the Rollercoaster of Selling Your Business

Have you considered what’s next for you and your business? The fact is every business owner will exit their business one way or another.

This session will help any executive who is thinking about starting or is in the midst of transitioning a business. Whether you are the owner or an advisor, you will gain insights into today’s M&A marketplace, and the drivers that increase or decrease value. You’ll also learn how private equity plays a role in M&A and get an inside look into the process and timing of selling your company when using an investment banker or a broker.

Legacy Path
Mo Money, Mo Problems

No matter how hard you try, it is nearly impossible for entrepreneurial families to separate the dining room table from the conference room table. As a result, you can’t make a business decision without impacting the family or a family decision without impacting the business.

Transitions are inevitable - they impact everything you own & everyone you love. You have a plan whether you like it or not. The default plan is crafted by bureaucracies, the other option is designed by you.

There is no shortage of professionals vying to assist business owners with various aspects of their lives. However, virtually none, are incentivized to lead the diverse team of specialists required to affect meaningful change.

Lunch & Networking

12:10pm

Lunch Keynote

12:30pm
Lunch Keynote
Think Beyond Value

Dr. David Flint is a professor, author, mentor, musician, world traveler, and as an entrepreneur, a habitual risk taker. He is the author of Think Beyond Value which presents the V-REEL™ Framework, a practical resource for any organization seeking to think critically through ideas and shape sound strategy.

Dr. Flint has engaged in entrepreneurial activities since the early 1980s across multiple industries and is presently involved in board, leadership, or advisory positions across business endeavors in software applications, real estate, and insurance. David serves on the board of several not-for-profit organizations with both domestic and international activities and is passionate about helping businesses, entrepreneurs, and individuals succeed.

All participants will receive a complimentary copy of Think Beyond Value

David Flint of Texas A&M University is a contact of XPX
Speaker

Dr. David Flint

Clinical Professor, Strategic Planning at Texas A&M University

Learning Lab 3

1:15pm
Value Growth Path
How to Uplift Your Technology: AI, Cybersecurity, Operating Systems

What role does technology play in the overall success and future of your business? Join us for a dynamic discussion by technology and cybersecurity experts on how to strengthen your technology and security strategy to scale efficiently and prepare for a successful exit.

This session will address key topics like determining the right security level, choosing the optimal software, navigating cloud versus on-prem decisions, and managing both internal and external teams. Get the insights you need to future-proof your business!

Transfer Path
Building a Transfer Team: Wealth Advisors and Exit Planners Paving the Way for Your Success, Outsource HR & Finance

You need a team to properly prepare yourself and your business for sale, conduct and complete the sale, and then transition to your next chapter. In this session, we’ll cover the types of key advisors you will need for best planning and strategy in this process.

The composition of the team is not the same for every business owner. The panel will discuss how these advisors collaborate to align personal, financial and business goals, maximize business value, and ensure a smooth transition. Discover how to select the team for your situation and key additional members to leverage various aspects needed to achieve your desired exit outcomes.

Legacy Path
How Much Is Your Business Worth?

Business value isn’t just measured by the price you could get for your business, but also by the life it allows you to lead and the time it affords you to focus on what matters most to you.

Maximizing the value of a business is not typically a quick-fix scenario and entails far more than just financials. This experienced panel will discuss key components of how businesses are valued by buyers and KPIs to consider when determining the value of your company. You’ll leave with a stronger understanding of how customer base, economies of scale, talent base, product or service mix, innovation, vision, technology, and access to capital can make the difference between a 2x and a 10x multiple.

Learning Lab 4

2:20pm
Value Growth Path
Bringing it all together: Optimizing Intangibles: Increasing the Value of Your Company Through 90-Day Sprints

Throughout the day, you’ve gathered a lot of insights, action items, and notes to take back to your business. But, how do you turn what you’ve learned into action?

A great exit strategy is great business strategy! According to the Exit Planning Institute, “Intangible Capital” drives 80% of business value. Learn how business operating systems are used to grow the capabilities of the leadership team, move the business forward every 90 days, and create a consistent playbook for which buyers will pay a higher multiple.

This panel of EOS Implementors will show you how to create a 90-day playbook for you and your team to optimize the value of today.

Transfer Path
Skeletons in the Closet: How Cleaning Up Your Company Adds Value

The majority of M&A transactions never cross the finish line. Deals fall apart for many reasons, but discovering skeletons in the closet during due diligence is a common “deal killer.”
Business owners can minimize the risk of a deal unraveling by proactively cleaning house. This session reviews the internal investigation process that uncovers the information about a company that ultimately influences the sales price. Just like a home inspection by a potential buyer, a potential buyer of a business dives deep into the crevices of your business. Working with a team of professionals, business owners can discover not only the strengths but also the weaknesses of their company before the discounts start flying. Maintenance and “repair” activities can then be designed to make the company more valuable or decrease risk.

Legacy Path
From Passion to Profit: Shaping Your Business Legacy

Only 30% of businesses marketed for sale actually sell, and 75% of sellers regret their decision within a year.

Proper exit planning—well before the sale—helps maximize value and prevent regret. Business owners can take steps to keep more money, protect those they care about, and secure their legacy. A strong advisory team ensures exit strategies align with the seller’s goals.

This panel explores the critical steps owners should take to prepare for exit and ensure their business thrives under new ownership. It also highlights how advisors add tangible value before a sale to maximize price and minimize regrets.

Networking / Refreshment Break

3:30pm

Closing Keynote

3:50pm
Closing Keynote
Growing Value versus Growing Revenue

To many business owners, consistent revenue growth might seem like the holy grail, covering for weaknesses, generating cash flow, demonstrating market strength, and creating value. As is often the case, however, perception can be quite misleading. In reality, revenue growth can exacerbate weaknesses, consume cash, damage customer experiences, and erode value. Why is that, and what’s the difference between good and bad revenue growth? Join us to explore the interdependencies of revenue and the rest of the organization, learn from some actual case examples, and discuss the type of revenue growth that is guaranteed to create value.

Ken Sanginario of Corporate Value Metrics is a contact of XPX
Speaker

Ken Sanginario

Reception & Networking

5:00pm

Coming Soon

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