Business Value Growth

Top B2B Marketing Myths

Yvonne Levine

YGL Enterprises, Inc

2 years ago

B2B businesses, particularly professional services, are some of the most skeptical and risk-averse companies when it comes to embracing marketing. I should know because

Apr 12, 2023 6 min read Charlotte

Practice Tips

3 Ways to Manage Your Personal Brand

Yvonne Levine

YGL Enterprises, Inc

2 years ago

Effective branding includes everything that influences the opinions of consumers about you, your product, or your service. The ability to be authentic and humanize

Jan 13, 2023 4 min read Charlotte

Business Value Growth

Predictable Revenue: Why Marketing is an Integral Part of Business Value

Yvonne Levine

YGL Enterprises, Inc

3 years ago

Simply put, a predictable revenue model is a framework for consistency that provides business growth data based on a formulaic process. Think, forecasting. Implementing

May 11, 2022 8 min read Charlotte

Business Value Growth

Multichannel Marketing: What Is It? Why Does It Matter?

Yvonne Levine

YGL Enterprises, Inc

3 years ago

Why does a business need a multichannel marketing approach? Because today’s consumer seeks information through various communication channels regardless of industry or size. Therefore,

Mar 28, 2022 1 min read Charlotte

Practice Tips

Does Your B2B Business Have an Online Review Strategy? Part 2

Yvonne Levine

YGL Enterprises, Inc

3 years ago

Last month, in part 1 of this blog series, we discussed why members of the B2B community need to focus on and embrace an online

Jan 26, 2022 1 min read Charlotte

Practice Tips

Does Your B2B Business Have an Online Review Strategy? Part 1

Yvonne Levine

YGL Enterprises, Inc

3 years ago

Successful businesses understand that they can’t always control the consumer narrative. Therefore, having an online review strategy will enhance customer satisfaction, build brand awareness

Jan 3, 2022 1 min read Charlotte

Practice Tips

B2B Marketing Trends for 2022

Yvonne Levine

YGL Enterprises, Inc

3 years ago

Are you struggling to keep up with the latest marketing trends and whether you should embrace the latest technologies? Does it really matter if

Nov 18, 2021 1 min read Charlotte

Practice Tips

Is Your Professional Services Firm Guilty of These Common Marketing Mistakes?

Yvonne Levine

YGL Enterprises, Inc

3 years ago

All businesses want to be visible, relevant, and profitable. However, it is far too common for professional services organizations to take an outdated and

Nov 1, 2021 1 min read Charlotte

Knowledge Exchange

Yvonne G Levine

Top B2B Marketing Myths

3 Ways to Manage Your Personal Brand

Predictable Revenue: Why Marketing is an Integral Part of Business Value

Multichannel Marketing: What Is It? Why Does It Matter?

B2B Marketing Trends for 2022

Is Your Professional Services Firm Guilty of These Common Marketing Mistakes?

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