Multichannel Marketing: What Is It? Why Does It Matter?

Yvonne Levine of YGL Enterprises, Inc is a member of XPX Charlotte
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Why does a business need a multichannel marketing approach?

Because today’s consumer seeks information through various communication channels regardless of industry or size. Therefore, all businesses need to consider a variety of touchpoints to build greater awareness of their product or service. This blog explores the components and benefits of implementing such a strategy.

Updated: March 28th, 2022

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